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Codeless: NFT Marketing Strategy


Algorand Foundation


over 1 year ago



1489.45 USD


Prize Bounty

1st Place - 5,000 ALGO 2nd Place - 2,000 ALGO 2nd Place - 1,000 ALGO

Challenge description:

Using your best practices, create a marketing strategy to build the NFT Space on Algorand. This will include bringing more traffic towards the marketplace, attracting more artists, increasing social media awareness & building up some ‘hype’. It’s best to initially identify your target audience and how best to market to them. To approach this bounty would be best to imagine you have a budget for a marketing strategy for Algorand.

  • What social media platforms will be used
  • Where you will focus your budget and utilise your funds efficiently
  • How will you measure success?

The objective is to grow the Algorand NFT awareness and marketplace, getting people excited about what Algorand has to offer.

Submission Requirements

A valid submission will include the submission via a Github repository linked to your Gitcoin submission, a recorded demo and an article that explains how the application works. It is expected that most bounty challenges will be won by fully functioning submissions, however, in certain cases, where there is a higher degree of difficulty, projects and payouts will be assessed on progress made. The project submission deadline is 17:00 EST on February 8, 2023.

Judging Criteria

Four judges from The Algorand Foundation will also assess each project submission by February 19, 2023. The following criteria will be used to assess projects: IMPACT & USEFULNESS: How impactful and useful the submission is in the Algorand ecosystem as a whole ORIGINALITY, CREATIVITY & INNOVATION: How new and novel the submission is versus existing technologies MASS USABILITY: How feasible is the idea & how adaptable is it across other integrations TECHNICAL DIFFICULTY: What is the level of skill or knowledge required to build the submission CLARITY: How clear or easily understood the documentation, examples and pitch video is TEAM DIVERSITY: How diverse are the team’s skill sets & what is the quality of the team formation

Winner Announcement Date

Winners will be announced on February 25, 2023, with payouts to be completed no more than one week thereafter.

Resources Algorand Discord -

Difficulty: Beginner